10 Nov 2020
Customer self-service: a win-win for brands & consumers
7 in 10 online consumers state that they prefer to solve their own support issue themselves, rather than contacting a customer service agent. How does offering greater autonomy enrich the digital customer experience? How can companies integrate customer self-service into their wider customer service strategy? In this seminar we'll consider the demand for increased autonomy amongst online consumers, how customer self-service helps brands reduce contact rates while improving customer satisfaction, & look at successful self-service examples across industries.
3 key delegate takeaways from session:
- Changing consumer expectations and demands.
- Customer self-service to reduce support costs but also as a revenue driver & contributor to customer satisfaction.
- Examples of how companies across industries are using Self-Service as part of their wider customer service strategy.